Business Paln For Saneiv Enlightenment Center and Private Membership Club. Scottsdale Arizona, #85255, #85258, #85259, #85260, #85262, #85266, #85254
Executive Summary
The Saneiv Enlightenment Center and Private Membership Club is a premier wellness and spiritual enlightenment facility located in Scottsdale, Arizona. Designed as a sanctuary for personal growth, mindfulness, and community, the center will offer a blend of meditation sessions, enlightenment workshops, yoga classes, and exclusive private membership events focused on holistic healing and consciousness expansion. With Scottsdale's thriving wellness tourism market—projected to contribute to Arizona's $1.4 trillion global wellness industry boom—the center is poised for rapid growth.The facility requires a minimum 5,000 square foot lease, with startup costs estimated at $293,000 and two years of operating expenses at $541,000, totaling approximately $834,000 in funding needs. Revenue will be generated through tiered membership fees ($99–$499/month), drop-in classes ($25–$50/session), and premium workshops ($200–$500/event). Break-even is projected within 12–18 months, with Year 1 revenue of $450,000 scaling to $750,000 in Year 2.This plan seeks $850,000 in funding (including a 2% contingency) to cover leasing, furnishing, staffing, marketing, and operations for the first two years, ensuring sustainable launch and growth.Company DescriptionMission Statement: To foster enlightenment and inner peace through accessible, transformative experiences that integrate ancient wisdom with modern wellness practices, creating a supportive community for personal and collective evolution.Vision: Become Scottsdale's leading private enlightenment club, attracting 500+ members within two years and expanding to regional retreats.Legal Structure: LLC registered in Arizona, with the founder as primary owner and operator.Location: Scottsdale, AZ—a hub for affluent wellness seekers, with high demand for spiritual and holistic services amid Arizona's growing health and wellness sector, driven by tourism and resident influx.Business Model: Hybrid revenue streams:
Operating Costs (2 Years)Monthly/annual expenses for sustainable operations.
*Note: Excludes revenue offsets; assumes conservative ramp-up.Funding Request$850,000 total funding (startup $293k + 2-year operations $541k + $16k contingency). Sources: 50% equity investment, 50% small business loan (SBA-backed). Use of funds: 35% facility setup, 40% operations, 15% marketing, 10% reserves.Financial Projections
Assumptions: 150 members by Year 1 end (60% occupancy); 20% annual growth. ROI: 25% by Year 2 end.Appendix
- Private Membership Club: Exclusive access to events, lounges, and personalized coaching.
- Open-Access Programs: Classes and workshops for non-members.
- Partnerships: Collaborations with local therapists, nutritionists, and retreat organizers.
- Industry Growth: The global wellness tourism market is valued at $1.4 trillion, with Arizona leading in plant-based, psychedelic-assisted, and consciousness-focused therapies (e.g., psilocybin studies in AZ and nearby CO). Local trends include luxury spas and transformational hubs like Starwalker Cafe in Scottsdale.
- Target Market: Affluent professionals (ages 35–55, household income $100k+), retirees, and tourists seeking spiritual retreats. Scottsdale has 250,000+ residents and 10 million+ annual visitors, with 40% prioritizing wellness activities.
- Competitive Landscape: Competitors include yoga studios (e.g., CorePower) and spas (e.g., Sanctuary Camelback), but few offer integrated "enlightenment" clubs with private membership. Differentiation: Focus on evidence-based enlightenment practices (e.g., mindfulness backed by neuroscience) and exclusive, invite-only events.
- Market Size & Opportunity: Arizona's wellness sector sees 15–20% annual growth, with consumer spending up 25% post-pandemic. Demand for membership models is high, with 30% of locals subscribing to fitness/wellness clubs.
- SWOT Analysis:StrengthWeaknessOpportunityThreatUnique enlightenment focus; Scottsdale prestigeHigh initial costsWellness tourism boomEconomic downturnsFounder expertise in spiritual coachingLimited initial brand awarenessPartnerships with local influencersIntense competition from spas
- Founder/Director (You): Oversees operations, programming, and vision. Salary: $1,000/week ($52,000/year).
- Receptionist/Office Manager: Handles front desk, scheduling, and admin. Salary: $45,000/year (based on Scottsdale averages of $40,000–$50,000).
- Future Hires (Year 2): Part-time instructors (2–3 at $30/hour) and marketing coordinator.
- Meditation & Yoga Classes: Daily sessions ($25 drop-in; included in memberships).
- Enlightenment Workshops: Monthly themes (e.g., "Psychedelic Integration," "Energy Healing") at $200–$500.
- Private Membership Tiers:TierMonthly FeeBenefitsBasic$99Unlimited classes, lounge accessPremium$249+ Private coaching, priority eventsElite$499+ VIP retreats, personalized plans
- Additional Revenue: Merchandise (crystals, books: 20% margin), corporate wellness programs.
- Content marketing: Weekly blog/podcast on enlightenment topics.
- Community Building: Free intro sessions, pop-up events at Scottsdale festivals.
- Sales Funnel: Email nurturing for memberships (target 50% conversion from leads).
- Budget: 5–10% of revenue annually, starting at $1,000/month for social media and email campaigns.
Category | Estimated Cost | Notes |
|---|---|---|
Lease Security Deposit | $23,333 | 2 months at $11,667/month ($28/sq ft/year average for Scottsdale commercial space) |
Furnishing & Setup | $200,000 | Furniture, decor, AV equipment for 5,000 sq ft (aligned with $150k–$250k wellness center benchmarks) |
Business Vehicle | $25,000 | Used van for events/transport (Scottsdale averages $15k–$40k) |
Initial Marketing | $20,000 | Digital ads, website, launch event |
Insurance (First Year) | $5,000 | Liability/property for wellness center (AZ averages $4k–$6k) |
Legal/Licenses/Misc. | $20,000 | Permits, LLC setup, initial supplies |
Total Startup | $293,333 |
Category | Annual Cost | 2-Year Total | Notes |
|---|---|---|---|
Rent | $140,000 | $280,000 | $28/sq ft/year for 5,000 sq ft |
Utilities | $10,500 | $21,000 | $2.10/sq ft/year average |
Salaries (Owner + Receptionist) | $97,000 | $194,000 | Owner $52k; Receptionist $45k (excl. taxes/benefits) |
Insurance | $5,000 | $10,000 | Ongoing liability/property |
Marketing | $12,000 | $24,000 | $1,000/month digital/community |
Maintenance/Supplies | $6,000 | $12,000 | Cleaning, minor repairs |
Vehicle (Gas/Maintenance/Ins.) | $5,000 | $10,000 | Annual operating |
Total Operating | $275,500 | $551,000 | Includes 5% buffer for inflation/taxes |
Year | Revenue | Expenses | Net Profit |
|---|---|---|---|
1 | $450,000 | $425,000 | $25,000 |
2 | $750,000 | $500,000 | $250,000 |
Total (2 Years) | $1,200,000 | $925,000 | $275,000 |
- Detailed cash flow projections available upon request.
- References: Market data from AZ Big Media and wellness industry reports.
- Contact: Spiritual Master Saneiv; Saneiv.info@gmail.com , Founder, Saneiv Enlightenment Center.
